One of my colleagues, Joe Troyer did an awesome post for us below. Joe’s expertise is in Search Engine Optimization, especially in link building.
He was one of the special guests for Fitness Info Summit 2009. I think he was introduced to everyone at the event as a “SEO Ninja” 
Guest Post by Joe Troyer
Hey all, I wanted the post to be something that everyone would get a lot of value out of, and could get instant results with!
Below are 6 Simple but extremely effective tips to increase the money you get to keep!
1. Submit an XML Sitemap to Google
The program I use is at http://www.xml-sitemaps.com
2. Don’t be lazy with your title tags!
A lot of website owners and webmasters chose this as a place to be lazy, let me assure you this is not the place! Your title tags for every page needs to be unique. Duplicate Title Tags can literally kill your search engine ranking positions. (SERPS)
3. Check cache date of referral Site
If you are going to buy a link or do a link exchange check the cached date of the page where your link will be placed. You are looking for a fresh cache date, the newer the better. I won’t consider the site if It hasn’t been cached in the last 2 weeks. You can check the cache date with the google toolbar, or you can go to google and search for cache:www.yourdomain.com.
4. Fresh content
is a great tool to help your website, and content get indexed at a regular pace. I recommend using blogs when possible as they are easy to update, and they get indexed fast. Below is a list of the sites, that I ping when I have a new post, that get help get my site indexed fast.
5. Check your website for broken links, I suggest once a month.
I use this tool, and it works great: http://home.snafu.de/tilman/xenulink.html
6. Make sure your title tags, and description tags are compelling.
Imagine changing these, and getting a 25% increase in traffic, and even an increase in your conversion rate. Take a look at the example below for ideas.
Extra Tip: Sites to Ping for your blog
To update, 1) log into wordpress, 2) then click on settings > writing and 3) post the urls under update services.
http://api.feedster.com/ping
http://api.moreover.com/ping
http://api.my.yahoo.com/rss/ping
http://blogsearch.google.com/ping/RPC2
http://ping.amagle.com/
http://ping.bitacoras.com
http://ping.blo.gs/
http://ping.feedburner.com
http://ping.rootblog.com/rpc.php
http://ping.syndic8.com/xmlrpc.php
http://ping.weblogalot.com/rpc.php
http://rcs.datashed.net/RPC2/
http://rpc.blogbuzzmachine.com/RPC2
http://rpc.blogrolling.com/pinger/
http://rpc.icerocket.com:10080/
http://rpc.newsgator.com/
http://rpc.technorati.com/rpc/ping
http://rpc.weblogs.com/RPC2
http://topicexchange.com/RPC2
http://www.blogdigger.com/RPC2
http://www.blogoole.com/ping/
http://www.blogoon.net/ping/
http://www.blogsnow.com/ping
http://www.blogstreet.com/xrbin/xmlrpc.cgi
http://www.lasermemory.com/lsrpc/
http://www.newsisfree.com/RPCCloud
http://www.popdex.com/addsite.php
http://www.snipsnap.org/RPC2
http://www.wasalive.com/ping/
http://www.weblogues.com/RPC/
http://api.moreover.com/RPC2
http://api.my.yahoo.com/RPC2
http://rpc.twingly.com/
http://www.bloglines.com/ping
http://ping.feedburner.com/
http://www.octora.com/add_rss.php
This will notify your new blog posts to all major news/info sites!
If you want to learn more about Joe Troyer and learn some of his ninja SEO and marketing techniques, then definitely check out his site
Let me know what you think about Joe’s post…
Shingo
Thanks, this is good stuff and very helpful
thanks for the tips, i never thought about the cache date like that